Entertainment and tourism two industries with immense potential are often seen as separate entities. But what happens when we explore their synergy? A goldmine of opportunities emerges, capable of transforming local economies and elevating national brands. While I’ve previously written on related themes, today’s article builds on the idea of…

Every December, we witness a beautiful trend: members of the African diaspora returning to the continent to reconnect with their roots, celebrate culture, and immerse themselves in the vibrancy of African cities. For Nigeria, this isn’t a new phenomenon. The idea of “homecoming” has always been deeply ingrained in our…

In a country where our tourism leaders at Local, State & Federal level have never for one day never operated in the real tourism space, but rather gifted their offices. Nigeria’s tourism sector is struggling, and a major reason is the reluctance to bring in industry experts. Instead of leveraging…

Embracing Nigeria’s Tourism Potential Despite Challenges I read a beautiful piece last week, about the importance of looking inwards and harnessing our tourism potential. And as you can imagine the majority commented about ‘insecurity’. This in itself is a big problem but it isn’t our biggest problem. Our biggest problem…

If Paul the Octopus had predicted a rollercoaster 2020 on the 1st of January, we would probably have laughed at him. After all, we had an amazing ‘Detty December’ in Nigeria and a phenomenal Year of Return in Ghana. We were truly hopeful for 2020 (the double 20 year) and…

Many of us travel enthusiasts in Nigeria would have been seeing adverts all-around destination Jordan, and you might be wondering what is going on gan? Well, you’re right to ask because up till October 2021, Nigeria was a restricted nationality for visa acquisition, but this has now been lifted for…

Nigerians Travel Too, a premier travel agency in Nigeria, is breaking down barriers preventing Nigerians from traveling and becoming global citizens. Having travelled to over 50 countries across every habitable continent, the agency’s founder, Elizabeth Agboola, has a deep awareness of how travel can positively impact one’s life. So, to…

Four months after Barbados’ Prime Minister, Mia Mottley, made a clarion call at the inaugural Africa-CARICOM Summit for direct flights between the African continent and the Caribbean, the subject is back in the spotlight following another appeal by Jamaican artiste Popcaan, on January 5, 2022.   It is a matter…

The Hashemite Kingdom of Jordan is expanding its tourism offerings to Nigerian tourists to include leisure, education, wellness and other touristic activities. This is in addition to Christian and Islamic pilgrimages, which the country has already started receiving pilgrims from Nigeria. To achieve this, Jordan is holding a tri-state road-show…

Vanessa Obioha The Hashemite Kingdom, through the Jordan Travel Board (JTB), has entered into a partnership with tour operator, Nigerians Travel Too (NTT), to embark on a tri-state roadshow in Lagos, Kano, and the Federal Capital Territory (FCT). Positioned to attract prospective travellers to the tourist destination through a series…